As we see with so many other fast food retailers, Five Guys is one that originated in the US but soon found popularity in the UK. Famous for burgers, hot dogs, french fries, soft drinks, and more, Five Guys opened their first store abroad in 2013 in Covent Garden within the same week as Shake Shack's opening metres away. From the very first day, the two competed against one another but Five Guys didn't pay the price after later opening in Reading. Today, they have 27 locations across the UK.
In recent times, as we start to focus on more health-conscious meals, Five Guys has been criticised for the sheer amount of calories in every meal. However, they have responded by saying that not only is the problem less severe than publicised but also that they are constantly working on reducing the calorific content to be more accessible for health fanatics.